About UKTV
UKTV is one of the UK’s most prominent entertainment networks, home to award-winning originals and much-loved classics across genres—comedy, drama, factual, and entertainment. With popular free-to-air channels and on-demand viewing via our streaming platform U, we reach millions of viewers every month.
Our channel family includes U&Dave, U&Drama, U&W, U&Yesterday, Gold, Alibi, and Eden, and we’re committed to championing British creativity and storytelling, with the backing of BBC Studios.
Purpose of the Role
We’re seeking a Marketing Executive to support and lead campaign work across the UKTV portfolio. You’ll manage multi-channel campaigns, from concept to execution, helping bring our standout shows and brands to life.
You’ll work closely with media, comms, social, creative, programming, and commissioning teams—owning end-to-end campaign delivery while contributing to high-profile, award-winning initiatives.
What You’ll Be Doing
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Lead and manage owned-channel marketing campaigns from brief to execution
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Support large-scale, 360° campaigns involving paid media and agency collaboration
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Work on brand-level campaigns to help shape long-term identity and reach
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Write campaign briefs and feedback to creative and media partners
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Collaborate with Insight teams to integrate audience research and measurement
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Optimise and report on campaign performance, tying results to marketing KPIs
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Partner with Programming, Commissioning, and external production teams
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Take ownership of marketing functions such as reporting, finance tracking, and workflow updates
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Stay up-to-date with media, content, and platform trends
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Ensure all campaign materials are brand-safe and compliant
What You Bring
Experience:
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End-to-end campaign management across owned channels
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Supporting multi-stakeholder, cross-platform campaigns (including paid media)
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Handling multiple projects simultaneously in a fast-paced environment
Knowledge:
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Solid grasp of the marketing funnel and media strategy
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Confident interpreting data and insights to improve campaign effectiveness
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A passion for television and launching new shows
Skills & Attributes:
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Highly organised and deadline-driven
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Proactive and adaptable in dynamic, collaborative teams
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Excellent communication and relationship-building skills
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Positive, can-do attitude and creative thinking
Why Join UKTV?
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Be part of a creative and award-winning marketing team
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Work on campaigns seen by millions
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Collaborate with leading industry talent and BBC Studios
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Contribute to British television culture
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Develop both brand and content marketing expertise
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Access professional development and learning opportunities
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