We are looking for a Ads Industry Insights Manager to join our team
Minimum qualifications:
- Bachelor’s degree or equivalent practical experience.
- 6 years of experience in management consulting, sales operations, business strategy, investment banking, venture capital, private equity or corporate advisory, or 4 years of experience with an advanced degree.
- Experience with Market Analysis and Market Sizing.
Preferred qualifications:
- MBA or graduate degree.
- 5 years of experience in the market and competitive research industry or buying, identifying, evaluating and using third-party research.
- Experience with the latest data/research in advertising (e.g., ad spend, creatives) or business to business sales data sources that improve sales outcomes (e.g., firmographic, technographic, intent, contacts).
- Experience in management consulting, private equity, or related project management, strategy or sales strategy/operations position at a business to business sales technology company.
- Ability to educate and inspire others.
- Excellent communication skills, with the ability to form and articulate financial and strategic business cases for various audiences.
Responsibilities
- Conduct research and analysis on market, competitive, and customer trends using analytical insight.
- Act as a subject matter expert of the ads industry and communicate latest industry trends and insights to executives and key stakeholders.
- Own Google’s go-to-source for ads industry forecast by working with internal stakeholders in Finance and GTM and external analysts to estimate and size the opportunity.
- Partner with teams across the GBO to uncover new external intelligence needs and identify appropriate vendors/methodologies to support the need.
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