Paid Media Manager

Job Category: Media Manager
Job Type: Full Time
Job Location: United States
Company Name: Whalar

About Company

Whalar is a leading, global Creator Company on a mission to Liberate The Creative Voice. We are a curious and diverse team of 300 creative minds united by one belief: Everything Is Better With Creators. We empower creators, brands, and platforms to tap new areas of innovation and drive business growth together. We do this through our six divisions: brand partnerships, talent management, an operating system for digital talent, a creator-centric venture studio, a gaming studio, and a physical campus for creators (opening in 2024). These divisions give us the best understanding, the most access, and the earned trust of creators.

We are looking for a Paid Media Manager to join our team

Here’s what you’ll do day-to-day:

  • Support on the creation and communication of paid social media strategies and campaigns, to both internal teams and external clients.
  • Serve as the primary point of contact for some clients, managing client relationships and effectively addressing their needs.
  • Support in responding to client briefs and building strategic approaches to drive business results.
  • Strategically configure and optimize paid social campaigns, with the ability to manage and adjust budgets in real-time to maximize ROI.
  • Stay at the forefront of paid social media developments, regularly presenting insights and trends to teams and incorporating these into strategic planning.

Here’s what we’re looking for:

  • 2-3 years in paid social media roles, with a proven track record in leading and executing successful campaigns within agencies, brands, or platforms.
  • Strong understanding of tracking pixels, UTM parameters, and advanced ad implementation techniques.
  • Demonstrated experience in strategic media planning and the ability to align campaigns with broader business objectives.
  • Comprehensive knowledge of social media platforms, including best practices for creative ad execution and platform-specific dynamics.
  • Thorough understanding of branded content ad policies and compliance requirements.

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