About Company
The American Chemical Society is a congressionally chartered independent membership organization that represents professionals at all degree levels and in all fields of the chemical sciences.
We are looking for a Marketing Campaign Manager to join our team
Responsibilities
Campaign Management, Optimization and Reporting
- Work with the Journals, Portfolios & Related Products marketing team and Senior Marketing Manager – Partner Publishing & New Journals to develop social media and content strategies and activities to support journal/ portfolio updates, features, and other activities.
- Ensure that all activities are a planned component of larger strategic marketing campaigns, with aligned messaging, clear objectives, and tracked metrics.
- Communicate goals, initiatives, and results of marketing campaigns internally and cross-divisionally.
- Take initiative and dive into data to identify performance issues or opportunities.
- Work with Global Marketing teams on the local application of global campaigns, understanding local demand requirements.
Qualifications
- Bachelor’s degree and 5+ years of practical experience of developing and executing marketing strategies across a variety of digital marketing channels including email marketing, social media marketing, content marketing and paid advertising.
- Proven capability in social media management with a proven track record of creating high-quality content that drives engagement and growth.
- Experience in developing and executing social media and content campaigns to generate leads and increase brand awareness.
- Demonstrable experience of, and ability to work successfully in a fast-paced, team environment with set deadlines and defined success metrics, e.g. submission goals, usage targets, citations growth, published output count.
- Skilled in reporting, measurement, and analytics e.g., Google Analytics, in-platform reporting tools, campaign performance metrics.
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