About Company
Welcome to Honcho Pickleball League, your premier destination for competitive and recreational pickleball play across the nation. At Honcho, we are dedicated to fostering a vibrant community of pickleball enthusiasts of all skill levels, from beginners to seasoned pros. Our league offers a unique blend of competitive play and social interaction, making it the perfect choice for anyone looking to improve their game or simply enjoy the sport in a friendly, welcoming environment.
We are looking for a Social Media Manager to join our team
Social Media Manager Responsibilities
- Strategy & Execution: Develop and implement a comprehensive social media strategy across all platforms (Instagram, TikTok, Facebook, YouTube, etc.) to increase brand visibility, engagement, and follower growth.
- Create and schedule daily content that aligns with our brand’s voice: fun, energetic, slightly outrageous, and community-driven. Manage both organic and paid social media campaigns to boost awareness, engagement, and lead generation. -Content Creation & Collaboration:
- Produce engaging and viral-worthy content that resonates with our audience, working closely with the marketing and sales teams. Oversee the creation of visual assets and work hands-on with designers and videographers to produce content when needed.
- Play a key role in building and managing the content creation/design team.
About You:
- Education: Bachelor’s degree in Marketing, Business, Communications, Media, or a related field
- Experience: 3-5 years of social media management experience, ideally for a community or lifestyle brand.
Skills:
- Strong understanding of all major social media platforms (Instagram, TikTok, Facebook, YouTube) and their respective audiences.
- Experience overseeing paid social campaigns and budget allocation. Excellent content creation skills, including photography, videography, and graphic design (tools like Canva, Adobe Creative Suite, etc.).
- Previous experience with social media management/listenign tools, such as Sprinklr, Sprout social or Hootesuite Proven ability to develop and execute successful social media strategies and campaigns.
- Data-driven with the ability to analyze performance metrics and adjust strategies based on insights.
- Strong understanding of the sports industry and fan/participant behavior.
- Passion for building communities and creating engaging, fun content. Excellent leadership, communication, and interpersonal skills.
- Proficient in digital marketing tools and analytics platforms. Strong project management skills with the ability to manage multiple initiatives simultaneously
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