AFFILIATE MARKETING MANAGER

Job Category: Marketing
Job Type: Remote
Job Location: United States
Company Name: Cella

About the Role

Our client in the beauty industry is seeking an experienced Sr. Affiliate Marketing Manager to build and scale a performance-based affiliate marketing program from the ground up. This is a unique opportunity to shape strategy, develop key partnerships, and collaborate with established paid, e-commerce, and PR teams to drive rapid growth.

Key Responsibilities

  • Lead affiliate channel management, including program activation and publisher development strategies.

  • Stay ahead of affiliate marketing trends to identify new opportunities, publishers, or technologies.

  • Serve as the primary contact for agencies, networks, and publishers (invoicing, payments, inquiries, applications, fraud checks).

  • Negotiate and nurture affiliate partnerships while building a pipeline of future opportunities.

  • Monitor KPIs, optimize campaigns, and provide insights to maximize ROI.

  • Build and present performance readouts, opportunity briefs, and strategic insights to leadership.

  • Support technology/analytics integrations, experimentation, and incrementality testing.

  • Collaborate with internal teams (Brand, E-Comm, Analytics, PR, MarTech) to enhance program impact.

Qualifications

  • 3+ years managing performance-based affiliate programs across publishers, influencers, and content partners.

  • Proven experience building a program from scratch (preferred).

  • Experience in the beauty/skincare or e-commerce industry.

  • Proficient with affiliate networks (Rakuten, ShareASale, Impact, CJ, Pepperjam).

  • Skilled in reporting and performance analysis for senior leadership.

  • Strong knowledge of analytics tools (Google Analytics, Adobe Analytics).

  • Experience with incrementality, A/B testing, and multivariate testing

  • Understanding of content marketing trends and performance drivers.

  • Strong grasp of performance marketing, customer acquisition, and conversion funnels.

  • Bachelor’s degree in Marketing, Communications, PR, or related field.

  • Nice to have: Experience with influencer marketing, TikTok Shop, and IG Shop.

Top Skills

  • Affiliate marketing

  • Vendor/partner management & negotiation

  • Strong communication skills

  • E-commerce experience

  • Analytics expertise

Core Values

  • Be Humble – Always learning, always growing.

  • Work Transparently – Honest, direct, and clear communication.

  • Take Ownership – Embrace responsibility and accountability.

  • Learn More – Stay curious through ongoing self-education.

  • Show Gratitude – Appreciate and recognize others’ contributions.

Additional Information

  • Job ID: 1100462

  • #LI-CELLA #LI-MM9 #PL

  • Equal Opportunity Employer: All qualified applicants will receive consideration regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

  • Reasonable accommodations available upon request.

  • Comprehensive benefits package available (eligibility applies): medical, dental, vision, life insurance, short-term disability, 401K.

  • Posting open for 30 days.


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