Associate Social Media & Influencer Marketing Manager

Job Category: Sales and Marketing
Job Type: Remote
Job Location: United States

About the Job

Come build your career with us.

At Stanley Black & Decker, we know it takes great people to achieve greatness—people with purpose, integrity, and a relentless drive for excellence. We are more than 50,000 strong, making an impact across the globe with iconic brands like DEWALT®, BLACK+DECKER®, CRAFTSMAN®, STANLEY®, CUB CADET®, and HUSTLER®.

We’re seeking an Associate Social Media & Influencer Marketing Manager to join our NA Brand Marketing team. In this role, you’ll support the development and execution of creative social media strategies across our diverse brand portfolio in North America. You’ll connect with fans, amplify our voice in trending conversations, and help bring our brand personality to life.


What You’ll Do

  • Spot opportunities for engagement by monitoring trends, cultural moments, and viral content using Sprinklr and native platforms (Instagram, TikTok, LinkedIn, YouTube, Reddit, etc.).

  • Partner with our Global Creative Studio and Social Team to craft engaging, on-brand content for the digital and social landscape.

  • Track and report performance metrics to measure business impact of outbound engagement.

  • Develop, optimize, and share best practices for community management.

  • Represent our brand personality in authentic, relatable ways that resonate with tradespeople and professionals.


Who You Are

  • Bachelor’s degree in Marketing, Communications, or related field.

  • 1–2 years of social media experience in a corporate environment.

  • Proficient in social media management tools (Sprinklr, Khoros, Hootsuite, Sprout, etc.).

  • Deep knowledge of social platforms (Instagram, YouTube, Facebook, TikTok, Pinterest, Reddit, Twitter/X).

  • Creative and passionate about social media with a strong eye for trends and engagement opportunities.

  • Experience with both social media management and social listening tools.


What We Offer

  • Competitive salary with medical, dental, life, vision, disability, and 401(k).

  • Employee Stock Purchase Plan, tuition reimbursement, and paid time off.

  • Discounts on Stanley Black & Decker tools and partner programs.


Why You’ll Love It Here

  • Grow: Opportunities to advance across 20+ global brands.

  • Learn: Access to state-of-the-art resources like our Lean Academy and digital learning portal.

  • Belong: A collaborative and inclusive workplace where your voice matters.

  • Give Back: Make a positive impact locally and globally through volunteerism and sustainability.

We are more than the #1 tools company—we’re innovators, visionaries, and builders of technology. With a legacy dating back to 1843, we continue to evolve into a diverse, forward-thinking company shaping the future of manufacturing and trade.


Who We Are

Stanley Black & Decker is the world’s largest tool company, driving progress through Industry 4.0 innovation and smart factory solutions. With over 60 brands and a presence in 60 countries, we combine tradition with transformation—delivering quality, sustainability, and value to our customers and communities.


Equal Opportunity Employer

Stanley Black & Decker provides equal opportunity employment regardless of race, color, religion, age, sex, gender identity, national origin, disability, veteran’s status, or any other protected characteristic. If you require accommodation to complete your application, please contact (860) 827-3923 or accommodations@sbdinc.com.


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