Company Overview
We’re part of Informa, a global FTSE 100 company and one of Glassdoor’s Top 3 Best Places to Work in the UK (2025). Operating in over 30 countries, we help businesses and professionals connect, grow, and stay informed through industry-leading events, digital content platforms, and learning programs.
With over 800 events annually, we bring together communities and empower them with high-quality knowledge, networking, and professional development opportunities.
The Opportunity
Join our dynamic marketing team as we deliver high-impact, multi-channel campaigns that drive engagement, brand awareness, and revenue. You’ll lead and support campaign execution across digital platforms, manage social media strategy, and play a key role in content creation, PPC, email, and affiliate marketing.
Key Responsibilities
Campaign Management & Strategy
-
Plan, execute, and optimize marketing campaigns for UK-based and international events.
-
Oversee omnichannel campaign performance (email, social, paid ads, PPC, content).
-
Set campaign goals, monitor KPIs, and deliver insights for continuous improvement.
Digital Marketing & Analytics
-
Manage PPC campaigns across Google Ads, LinkedIn, and more.
-
Track campaign ROI, leads generated, and email KPIs (open rate, CTR, conversions).
-
Maintain up-to-date websites and marketing systems (CRM & CMS platforms).
Content, Social Media & Communication
-
Manage social media platforms (LinkedIn, Twitter, Facebook, YouTube, Instagram).
-
Work on newsletters, blogs, interviews, whitepapers, and webinar promotions.
-
Increase following, engagement, and bookings through impactful digital content.
Email & CRM
-
Segment databases and independently manage email marketing campaigns.
-
Collaborate with design teams to produce engaging creative assets (banners, brochures, etc.).
Collaboration & Project Coordination
-
Work closely with telesales, design, and editorial teams.
-
Coordinate media partnerships and ensure maximum exposure at minimal cost.
-
Assist in budget management and ensure campaign delivery is on time and within scope.
What You’ll Bring
Essential Experience & Skills
-
1+ year of experience in marketing, digital advertising, or sales.
-
Hands-on knowledge of PPC, email marketing, and social media strategy.
-
Strong writing and communication skills.
-
Experience using CMS, CRM, and marketing automation tools.
-
Bachelor’s degree in Marketing, Business, Journalism, or a related field.
Personal Attributes
-
Self-motivated, adaptable, and detail-oriented.
-
Comfortable working in a fast-paced, evolving environment.
-
Strong project management and organisational abilities.
-
A problem-solver with a positive, proactive mindset.
Why Join Informa?
We believe in flexibility, growth, and well-being. At Informa, you’ll enjoy:
-
Hybrid working (3 days in office) and global collaboration opportunities
-
25 days annual leave (plus birthday and volunteering days)
-
Comprehensive medical and mental health support
-
ShareMatch scheme and healthy living subsidies
-
Training and development via LinkedIn Learning, mentorship, and internal mobility
-
A welcoming, inclusive, and diverse work environment
Learn more about life at Informa at LifeAt.Informa.com
APPLY