Company Overview

Switching to an electric car is one of the most significant ways you can make a positive change towards Net Zero. We want to make it cheaper and easier than any other option. Salary sacrifice makes this possible, allowing employees to save 30-60% on any electric car by reducing your salary in exchange for an electric car as a benefit. This makes electric cars an affordable option for everyone. The Electric Car Scheme is now a B Corp! This recognition makes The Electric Car Scheme the first EV salary sacrifice scheme to be acknowledged for its commitment to being a force for good in the world of work. Every company in the UK can help their employees on their personal journey to net zero by offering The Electric Car Scheme as an employee benefit. For every business to offer electric car salary sacrifice, it has to be a ‘no-brainer’. That’s why The Electric Car Scheme is no cost to the employer to set up and run. As an employer, you are protected if the car needs to be returned early. And importantly, you run the scheme with no hassle, simple set-up, straightforward reporting, and 5* customer service. You can offer a cost-neutral benefit that gives employees access to the most affordable way to switch to an electric car. Together we’re speeding up our ability to tackle climate change by empowering others to make sustainable choices. The Electric Car Scheme is here to break down barriers. By empowering others to make sustainable choices, we can speed up your efforts to tackle climate change.

At The Electric Car Scheme, we’re on a mission to make net zero the obvious choice—by making electric cars more affordable and accessible for everyone. Our customers love what we do, and we want YOU to help us keep that love alive!

Why This Role? We’re growing fast and need a proactive, innovative, and creative CRM Marketing Manager to help us nurture our loyal customers and bring in new ones. If you’re all about engaging campaigns, clever automation, and data-driven decisions, we want to hear from you!

What You’ll Be Doing:

🚀 Lead Generation & CRM Strategy

Run CRM campaigns that generate leads and keep customers engaged.
Test, refine, and optimise campaigns for maximum impact.

📢 Newsletters & Campaigns

Craft engaging weekly and monthly newsletters with content that customers actually want to read.
Work closely with the Marketing Manager to ensure messaging is on point.

🎯 Segmentation & Personalisation

Leverage data to create personalised email strategies that boost revenue.
Tailor messaging based on customer behaviour to increase conversions.

🤖 Automated Customer Journeys

Design automated workflows that nurture leads and drive conversions.
Develop strategies for customer acquisition, reactivation, and engagement.

🎨 Creative Process Management

Collaborate with designers to create eye-catching, compelling content.
Ensure messaging and visuals align with campaign goals.

📊 Reporting & Insights

Track CRM performance and deliver insights that shape future strategies.
Highlight key trends and opportunities to senior management.

🤝 Customer Success Collaboration

Work with the Customer Success team to enhance customer experience and retention.
Help keep existing customers engaged and excited about their next electric car.

🌍 Support Broader Marketing Activities

Work with the Marketing Director on additional marketing initiatives.
Contribute to both digital and offline marketing efforts to strengthen our brand.

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CRM Marketing Manager

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