Join moozoom as a Digital Marketing Specialist
moozoom, a fast-growing K-12 EdTech platform, is on a mission to improve student mental health and wellness globally. We are looking for a creative Digital Marketing Specialist to develop and execute digital campaigns that expand our reach, engage educators and families, and drive awareness of our mental health resources. As a Digital Marketing Specialist, you’ll play a key role in growing our online presence, optimizing campaigns, and helping students thrive academically and emotionally through accessible mental health education.
Key Responsibilities for Digital Marketing Specialist
Plan and Execute Digital Campaigns
As a Digital Marketing Specialist, you will create, manage, and optimize email marketing, social media campaigns, and digital advertising initiatives to drive traffic, engagement, and conversions. You will track performance metrics to continuously improve ROI.
Social Media & Community Growth
Manage moozoom’s social media presence across multiple platforms, producing engaging content and growing online communities. Collaborate with content teams to create posts, visuals, and ad copy that resonate with educators, students, and families.
Collaborate Across Teams
Work closely with product and content teams to develop in-product features, educational workflows, and blog content. Coordinate SEO initiatives and execute campaigns that improve online visibility and user acquisition.
Market Research & Strategy
Conduct research to identify trends and opportunities within the EdTech and mental health sectors. Partner with the Revenue Operations Manager to refine lead generation strategies and nurture prospects through the sales funnel.
Qualifications
-
Bachelor’s degree in Marketing, Communications, or related field
-
3–5 years of digital marketing experience, ideally in EdTech or education-related sectors
-
Proficiency with Google Ads, Google Analytics, SEO tools, and social media management platforms
-
Strong analytical skills to interpret data and optimize campaigns
-
Excellent written and verbal communication skills
-
Experience managing social media campaigns and growing online communities
-
Passion for education and student mental health
Why Work at moozoom
-
Full-time remote work with flexible hours
-
Collaborative and innovative team environment
-
Competitive salary with monthly health benefits allocation
-
Opportunity to make a meaningful impact on K-12 student wellness
-
Inclusive and diverse workplace committed to equity
APPLY