Join as a Restaurant Manager of Digital Marketing
We are seeking a creative Restaurant Manager of Digital Marketing to lead online campaigns that drive engagement and program participation. As a Restaurant Manager in digital strategy, you’ll combine storytelling, analytics, and multi-channel marketing to amplify our mission. This remote role requires a candidate local to Southern California who can collaborate with leadership, outreach teams, and creative staff to ensure our digital presence reflects our values and achieves measurable results.
Key Responsibilities for the Restaurant Manager of Digital Marketing
Digital Campaign Strategy & Execution
As the Restaurant Manager of Digital Marketing, you will:
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Plan and execute multi-channel campaigns across social media, email, search, and display advertising.
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Develop campaign calendars tied to program launches, awareness months, and organizational priorities.
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Work closely with internal teams to ensure campaigns reflect current initiatives and services.
Traditional Marketing & Offline Advertising
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Coordinate print, radio, direct mail, and community campaigns to complement digital efforts.
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Design brochures, banners, and outreach materials while maintaining brand consistency.
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Manage vendor relationships and local media partnerships.
Content Creation & Social Media Management
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Write, edit, and publish compelling content across social platforms, emails, and websites.
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Oversee social media posting, engagement, and audience growth strategies.
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Collaborate with creative teams on visuals, video content, and storytelling initiatives.
Analytics, SEO & Optimization
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Track campaign KPIs and optimize strategies to improve engagement, conversions, and ROI.
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Conduct A/B testing and leverage data to refine ad creative and targeting.
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Support website updates and SEO optimization for better visibility and user experience.
Example Scenarios You’ll Tackle
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Launching targeted Facebook Ads to boost program enrollment in high-need communities.
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Leading a multi-channel campaign to promote a health fair, achieving record attendance.
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Shifting social media strategy toward video storytelling after noticing higher engagement.
Qualifications for Success
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3–5 years of digital marketing experience, preferably in healthcare, nonprofit, or mission-driven organizations.
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Proven experience managing paid campaigns on Google, Facebook, and Instagram.
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Proficiency with email marketing tools (Mailchimp, Constant Contact) and social scheduling platforms (Hootsuite, Buffer).
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Strong writing, editing, and content creation skills.
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Knowledge of SEO best practices and Google Analytics.
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Familiarity with Canva or Adobe Creative Suite is a plus.
Key Performance Metrics
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Growth in program inquiries and enrollments.
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Increased social media reach, engagement, and follower growth.
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Improved email open and click-through rates.
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Higher conversions from paid advertising campaigns.
Benefits & Perks
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Competitive salary: $68,860–$78,800, plus performance bonuses.
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Comprehensive health, dental, vision, life, and 401(k) benefits.
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Paid time off and flexible scheduling, with occasional event coverage.
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Professional development opportunities in a mission-driven, supportive team environment.
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