Digital Marketing Specialist

Join as a Digital Marketing Specialist

Are you a skilled Digital Marketing Specialist ready to elevate client campaigns and make an impact? We are looking for a results-driven Digital Marketing Specialist with 2+ years of hands-on experience to join a dynamic small agency in the Greater Boston area. This fully remote role requires candidates within 100 miles of Boston who can manage digital campaigns, provide client insights, and drive measurable results across multiple platforms.

Key Responsibilities for the Digital Marketing Specialist

Campaign Strategy & Execution

As a Digital Marketing Specialist, you will:

• Build and optimize Google Ads campaigns to deliver high-performance results.

• Leverage Google Analytics to track campaign metrics, analyze trends, and provide actionable insights.

• Utilize programmatic advertising, streaming ads, geofencing, and other ad networks to reach target audiences effectively.

Client Communication & Reporting

• Interface with clients professionally, providing clear updates, reports, and recommendations.

• Present campaign results and strategic suggestions to internal and external stakeholders.

• Maintain strong communication skills to translate complex metrics into understandable insights.

Independent Contribution & Innovation

• Work independently and take ownership of projects, contributing creative ideas to improve campaigns.

• Quickly adapt to new tools, technologies, and trends in digital marketing.

• Thrive in a collaborative remote environment while maintaining self-motivation and accountability.

Ideal Candidate Qualifications

• 2+ years of hands-on digital marketing experience.

• Proficient in Google Ads and Google Analytics.

• Familiarity with programmatic advertising, streaming, geofencing, and other digital ad networks.

• Strong analytical skills and ability to generate insightful reports for clients.

• Excellent verbal and written communication skills; presentation skills are a plus.

• Ability to work independently, learn quickly, and proactively contribute to campaign strategies.

• Experience with clients in auto, retail, financial, education, legal, or professional services industries is a plus.

Why Join Our Team?

• Competitive target salary: $65,000–$70,000.

• Fully remote position within 100 miles of Boston.

• Opportunities to work on diverse digital marketing campaigns and clients.

• Access to top-tier training, tools, and professional growth opportunities.

• Benefits for contract/temporary professionals including medical, vision, dental, life, disability insurance, and 401(k) enrollment.