Job Description
Join Our Team as an Email Marketing Specialist
Lululemon is seeking a detail-oriented Email Marketing Specialist to manage and execute high-performing email campaigns across six market locales. As a leader in technical athletic apparel, we are committed to innovation, community engagement, and creating transformational digital experiences. This role is a fantastic opportunity to work in a fast-paced environment, optimizing email marketing strategies while ensuring seamless campaign execution. If you have a passion for email marketing, audience segmentation, and data-driven decision-making, this role is perfect for you!
Why Join Us as an Email Marketing Specialist?
As an Email Marketing Specialist, you will:
- Develop, build, and test email marketing campaigns in an ESP platform to enhance customer engagement.
- Ensure accurate segmentation, automation, and personalization to maximize campaign performance.
- Collaborate with creative teams to deliver high-quality assets, ensuring all campaigns align with brand guidelines.
- Support senior specialists in planning and optimizing email strategies for men’s product lines and in-store activities.
- Analyze campaign performance and competitor reports, providing actionable insights to improve conversion rates.
- Contribute to database growth initiatives, implementing innovative strategies for audience expansion.
What We’re Looking for in an Email Marketing Specialist
The ideal candidate will have:
- A minimum of 2 years of experience in email marketing, preferably within e-commerce or digital retail.
- Hands-on experience with ESPs like Salesforce Marketing Cloud.
- Strong analytical skills with a deep understanding of CRM KPIs and email marketing performance metrics.
- Knowledge of email design, segmentation, personalization, and automation.
- Excellent time management and communication skills to thrive in a fast-paced, hybrid work environment in Central London.
If you’re ready to drive impactful email marketing campaigns, apply today!