Email Marketing Specialist, Consumer Revenue

About Trader Interactive

At Trader Interactive, we’re redefining how people buy and sell in the digital marketplace. Our mission is to create exceptional experiences for consumers and dealers across our well-known brands like RV Trader, Boat Mart, Cycle Trader, and Commercial Truck Trader.

We’re a passionate, collaborative team that prioritizes innovation, flexibility, and fun—while never losing sight of the people who make it all possible. Backed by a global network (CAR Group) with teams across Australia, Brazil, Chile, and South Korea, our 1,800+ professionals are shaping the future of marketplace commerce.

Position Summary

We’re looking for an Email Marketing Specialist to own and execute high-impact email campaigns across our consumer revenue initiatives. You’ll be responsible for planning, designing, launching, and optimizing email campaigns across various brands, supporting our Accessories Marketplace, Insurance offerings, Financing Portal, and more.

You’ll collaborate with internal stakeholders, content creators, and analysts to drive user engagement, conversions, and revenue through personalized, automated, and performance-driven email marketing.

Key Responsibilities

• Develop and execute multi-touch email nurture campaigns across all consumer revenue streams.

• Build and optimize automated email workflows, behavioral sequences, and triggered communications.

• Collaborate with content and creative teams to craft compelling copy and visuals.

• A/B test subject lines, CTAs, timing, and content to continuously improve campaign performance.

• Track key email metrics (open rate, CTR, conversions, deliverability) and adjust strategies accordingly.

• Ensure all emails are compliant with regulations (CAN-SPAM, GDPR, etc.).

• Align email strategies with go-to-market (GTM) initiatives and overall business goals.

• Manage multiple projects and deadlines in a fast-paced, data-driven environment.

Qualifications

Required:

• Bachelor’s degree in Marketing, Communications, or a related field.

• 3–5 years of hands-on experience in email marketing.

• Proficiency with email service providers (Acoustic preferred) and automation tools.

• In-depth knowledge of email marketing best practices (segmentation, personalization, compliance).

• Strong analytics skills with experience using platforms like Google Analytics or Adobe Analytics.

• Basic HTML/CSS knowledge for responsive email design and troubleshooting.

• Exceptional attention to detail, communication, and organizational skills.

• Experience collaborating across creative, product, and marketing teams.

Preferred:

• Experience with ESPs such as Salesforce Marketing Cloud, HubSpot, Oracle Eloqua, or Iterable.

• Familiarity with CDPs, CRMs, and A/B testing platforms.

• Proficiency with project management tools (Wrike, Asana, Jira).

• Experience using collaboration platforms like Slack or Google Chat.

• Exposure to analytics and design tools like Litmus or similar.

Why Join Trader Interactive

• 100% remote flexibility: Work from anywhere that fits your lifestyle.

• Up to 31 days of paid time off in your first year.

• Full benefits package: medical, dental, vision, 401(k) with company match, and wellness program.

• Access to LinkedIn Learning for continuous career development.

• Global mobility through our Talent Exchange Program with opportunities across four continents.

• Inclusive, innovative, and collaborative work culture.