Infosys BPM Limited is looking for a Marketing Analyst (Process Specialist) to join our global marketing operations team. In this role, you’ll be responsible for building, troubleshooting, and activating marketing automation campaigns that meet the needs of our marketing teams. You’ll collaborate closely with cross-functional stakeholders and the Campaign Operations team to ensure timely, flawless execution.
Key Responsibilities
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Coordinate delivery of development (beta) and production releases that meet quality assurance standards.
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Assist the technical team with design and development tasks using software lifecycle methodologies.
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Conduct thorough QA testing before campaign activation.
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Create and maintain IT project plans with tasks, milestone dates, resource allocation, and status updates.
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Monitor active marketing automation campaigns, resolving errors promptly in collaboration with tech stack administrators.
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Provide campaign and email performance reports on request.
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Ensure campaigns and deliverables are executed on time, within scope, and aligned with campaign requirements.
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Collaborate with stakeholders across Cisco Security and other cross-functional teams.
Qualifications
Basic:
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High School Diploma or GED equivalent.
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At least 2 years of experience as a Marketing Analyst.
Preferred:
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Strong communication skills to update stakeholders on campaign build status.
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Experience defining campaign requirements and ensuring technical feasibility.
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Ability to troubleshoot campaign issues and technical errors with integrations.
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Understanding of lead generation flow, including capture, assignment, and conversion in Salesforce, to guide campaign strategy.
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Experience working in a matrix environment with strong analytical and organizational skills.
Who We Are
Infosys BPM Limited, a wholly owned subsidiary of Infosys Limited (NYSE: INFY), delivers transformative business process management (BPM) services worldwide. With 47 delivery centers across 16 countries and over 58,000 employees representing 110 nationalities, we leverage innovative frameworks, automation, and reengineering to unlock business value for clients.
Our commitment to people, processes, and technology has earned us over 60 industry awards in the past five years and recognition as one of the leading BPM companies globally. We are consistently ranked among top employers of choice due to our robust HR practices and dedication to building diverse, inclusive workplaces.
Equal Opportunity Statement
Infosys is an equal opportunity employer. We consider all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability, or any other protected characteristic.