About Us:
Prosana is a UK-based performance marketing agency dedicated to helping B2B clients scale through strategic digital advertising. With a client portfolio of over 100 companies, we excel at building A-class marketing and eCommerce teams, implementing effective processes, and driving growth through elite talent and performance strategies.
Position Overview:
As a Paid Social Specialist at Prosana, you will be responsible for managing and optimizing paid social campaigns across major platforms like Meta, LinkedIn, and TikTok. This role involves developing full-funnel strategies, driving lead generation, and ensuring consistent performance improvements for B2B clients. If you are a data-driven marketer with a passion for scaling campaigns and achieving client goals, we want you on our team.
Key Responsibilities:
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Campaign Management: Develop, manage, and optimize paid social campaigns for B2B clients across Meta, LinkedIn, and TikTok.
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Client Communication: Serve as the main point of contact for clients, providing regular updates, performance insights, and actionable recommendations.
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Strategic Planning: Design full-funnel paid social strategies tailored to each client’s objectives, focusing on lead generation and conversion.
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A/B Testing: Conduct testing on creatives, audience segments, and targeting methods to enhance performance.
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Performance Optimization: Monitor campaign metrics, identify scaling opportunities, and reallocate budgets to maximize ROI.
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Creative Collaboration: Work with designers and video editors to produce high-impact ad creatives.
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Trend Awareness: Stay updated on the latest trends in paid social advertising, applying innovative techniques to client campaigns.
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Reporting: Generate clear, actionable reports that communicate performance results and insights to clients.
Qualifications:
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At least 4 years of experience managing paid social campaigns, especially on Meta and LinkedIn.
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Proven experience working with B2B clients in a digital marketing agency setting.
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Strong understanding of lead generation and full-funnel marketing strategies.
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Proficiency in using analytics tools to track performance and optimize campaigns.
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Excellent communication skills, with the ability to clearly present data-driven insights.
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Highly organized and detail-oriented, capable of managing multiple client accounts.
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Fluent in English (written and verbal).
Preferred Qualifications:
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Experience with TikTok paid advertising.
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Proficiency in creative collaboration, including working with designers and video editors.
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Familiarity with A/B testing methodologies and campaign optimization strategies.
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A proactive approach to staying current with social media advertising trends.
Compensation & Benefits:
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Competitive salary range: £30,000 – £40,000 per annum.
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Fully remote work environment, with the option to visit the Bournemouth office in the future.
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28 days of paid annual leave plus bank holidays.
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Continuous learning opportunities with access to training and a network of specialists.
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Flexible working hours, allowing you to manage your schedule.
Why Join Prosana?
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Be part of a dynamic, high-performing agency that values talent and growth.
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Gain experience working with diverse B2B clients across multiple industries.
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Enjoy a fully remote work environment with the support of a collaborative team.
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Develop your skills with access to industry-leading training and mentorship.
How to Apply:
If you’re passionate about paid social advertising and ready to help B2B clients achieve their growth goals, click ‘Apply Now’ to submit your CV. Our team will review applications and contact shortlisted candidates for an initial interview.
Join us in driving growth for top B2B brands through strategic, data-driven social advertising.