Overview
REI is seeking a Senior Data Scientist to drive innovation in personalization and recommendation systems that enhance customer experience and engagement. This role will leverage advanced data science techniques to optimize REI’s multi-channel business objectives, elevate our brand, and support our mission-driven commitments to social and environmental responsibility.
With expertise in machine learning, optimization, and statistical modeling, you’ll design scalable solutions that tailor offerings and experiences to individual customer needs, increasing lifetime value while strengthening member relationships.
Responsibilities
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Define and structure ambiguous problems related to personalization and customer engagement.
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Partner with product, marketing, and business teams to influence strategy and execution.
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Mentor junior data scientists and advise leadership on data-driven initiatives.
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Apply expertise in data pipelines, customer behavior, and software systems to build recommendation models.
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Lead projects delivering measurable improvements in customer retention and satisfaction.
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Deploy end-to-end personalization systems with minimal supervision.
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Drive innovation and balance technical trade-offs for long-term scalability.
Required Skills & Experience
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Master’s degree + 4 years of experience OR Bachelor’s + 8 years.
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5+ years developing large-scale marketing and personalization programs.
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Experience with Snowflake, Oracle, Redshift, Hadoop, Spark, Athena or similar.
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Proficiency in machine learning algorithms (decision trees, neural networks, collaborative filtering, clustering, survival analysis, graph theory, etc.).
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Experience with cloud platforms (AWS, Azure, Google Cloud).
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Strong written and verbal communication skills with ability to influence senior leaders.
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Proven ability to innovate, collaborate cross-functionally, and deliver measurable impact.
Pay Transparency
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Salary Range: $144,000 – $244,800 per year
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Comprehensive benefits: employee discounts, health coverage, retirement savings plan, and paid time off.
Closing
At REI, we believe the outdoors is for everyone. We are committed to inclusivity, diversity, and equity, and we strive to create a workplace where all employees feel a sense of belonging. Join us in fulfilling our mission of inspiring and enabling a life outside for all.