About the Opportunity
An established automotive dealership in Santa Fe, New Mexico, is hiring a Social Media Manager to lead our digital presence and drive customer engagement. This role is ideal for a creative and strategic marketer who loves cars, storytelling, and digital innovation. If you know how to transform social media engagement into real customer leads, we want you on our team.
Key Responsibilities
-
Develop and implement social media strategies across Facebook, Instagram, TikTok, YouTube, and more.
-
Create high-quality content including graphics, reels, stories, and posts that highlight inventory, promotions, and dealership culture.
-
Track and analyze social media performance, optimizing campaigns for engagement, reach, and lead generation.
-
Respond to comments, messages, and reviews with professionalism and timeliness.
-
Collaborate with sales and service teams to promote specials, events, and customer testimonials.
-
Stay updated on automotive trends and digital marketing strategies to keep content relevant and engaging.
Qualifications
-
2+ years of experience managing business social media accounts (automotive industry experience preferred but not required).
-
Proficiency in content creation tools (Canva, Adobe Creative Suite, or similar).
-
Demonstrated success in growing social media engagement and followers.
-
Strong writing skills for captions, ad copy, and storytelling.
-
Ability to analyze data and adapt strategies for performance improvements.
-
Self-motivated, creative, and capable of managing multiple projects simultaneously.
Why Join Us?
-
Be the voice of a respected dealership with a loyal customer base.
-
Enjoy a fast-paced, creative environment with the freedom to experiment.
-
Competitive salary + performance-based incentives.
-
Opportunities for career growth within our dealership group.
APPLY