Who We Are
O Positiv Health is a Los Angeles-based women’s health company on a mission to support women at every stage of life—from their first period to menopause and beyond. Since 2018, we’ve transformed the women’s wellness industry with science-backed supplements, vitamins, and personal care products designed for PMS, hormone balance, vaginal & urinary health, digestion, menopause, and conception.Our products are trusted nationwide at Target, Walmart, CVS, Amazon, TikTok Shop, and OPositiv.com. We proudly hold the #1 Vaginal Probiotic in the U.S. and multiple category-leading wellness products. With rapid growth, innovation, and a bold vision, we’re shaping the future of women’s health.
Your Role
We are seeking a Marketing Strategy Manager to design, analyze, and execute retention and lifecycle marketing strategies that increase customer lifetime value (LTV). This is a highly strategic, data-driven role ideal for someone with a consulting or analytical background who thrives in a fast-paced startup environment.
Responsibilities
-
Develop and execute strategies to grow retention, repeat purchases, and LTV.
-
Prioritize marketing initiatives based on ROI and business impact.
-
Manage existing and emerging retention channels (email, SMS, direct mail).
-
Partner with product, retention, e-commerce, data, and creative teams.
-
Present actionable insights and scaling recommendations to senior leadership.
-
Define key pathways for cross-selling and customer win-back.
Qualifications
-
Bachelor’s degree in a relevant field.
-
2+ years in management consulting, investment banking, or CPG/startup analytical role.
-
Strong Excel and data analysis expertise.
-
Highly organized with excellent communication skills.
-
Excited about startups, wellness, and building impactful strategies.
Preferred
-
2+ years at a top-tier consulting firm.
-
Experience in e-commerce, consumer retail, or digital marketing.
-
Startup or women’s health experience is a plus.
Benefits
-
Based in Santa Monica, CA (Mon–Thurs office, Fri remote)
-
Flexible PTO, Sick Days, Wellness Days
-
Medical, Vision, Dental + 401(k) with matching
-
$50/month Fitness Reimbursement + up to $1,800 in annual wellness perks
-
Collaborative, high-performance, inclusive team culture
Why O Positiv?
Join a company making real impact in women’s health, building innovative products, and reshaping wellness. If you’re passionate about strategy, data, and growth marketing, this role gives you the opportunity to drive measurable results in a fast-scaling brand.